An emoji app inspired by six different Latin American countries has been released by Zubi Advertising, a Miami-based agency, according to Ad Age. The Latino Emoji App currently includes 267 emojis designed to embody the cultures of Argentina, Colombia, Cuba, Mexico, Puerto Rico and Venezuela.
“We knew the Latino Emojis would be a hit because Latinos are arguably the most expressive individuals in the world,” said Michelle Zubizarreta, chief administrative officer at Zubi. “We wear our hearts, passion and excitement on our faces and in our cultural choices and preferences.”
Zubizarreta also said that Zubi is looking to expand the app by adding emojis inspired by El Salvador, Uruguay and the Dominican Republic. The current collection includes designs ranging from a sombrero to a crying Frida Kahlo to the Cuban flag.
To see the full selection, visit Latinoemojiapp.com.
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Write to Megan McCluskey at megan.mccluskey@time.com